The International Executive MBA is designed to solve the most critical challenges faced by leaders like you in a globalised and constantly changing business env
Preserving Cultural Heritage in the Digital Age: ARCH Project
In a constantly evolving world, where technology drives change at breakneck speed, it is essential that we do not lose sight of our roots and traditions. That is why the Universidad Empresa Foundation of the Region of Murcia is proud to participate in the ARCH Project, an initiative in collaboration with prominent organizations such as Wisefour, the University of Peloponnese, the Cruz de Piedra Teaching Cooperative, Culturepolis, the Istituto Comprensivo Melanzio Parini, Materahub and Geinnova.
The ARCH Project's main objective is to preserve and enrich our cultural heritage in the digital age. As it does? Through an online educational platform and an exciting digital educational game, students and the community at large are offered access to valuable materials completely free of charge. This platform is not only about learning about our cultural heritage internationally, but also about empowering people to acquire technological and digital skills and become familiar with them.
Our foundation's commitment to projects of this type is solid and lasting. This is a perfect example of how intercultural cooperation can improve the preservation and promotion of our cultural heritage.

Preserving our cultural heritage in the digital age is essential to keeping our identity and traditions alive. Technology gives us the ability to document, share and pass on this legacy to future generations, ensuring that our roots are not lost in the overwhelming flow of modernity.
Gamification, or rather the process of applying game principles to non-game contexts such as education, has become a powerful tool to engage students actively and effectively. By incorporating playful elements into the learning process, a dual purpose is achieved: making learning fun and engaging, while encouraging critical thinking, problem-solving and decision-making skills.

The ARCH Project fully embraces these principles by providing an online educational platform and digital educational game that offers students the opportunity to explore and learn about their cultural heritage in a unique and exciting way. Educators can also take advantage of this tool to enrich their classes and make learning more engaging.
As we move forward in this exciting digital age, adapting our educational strategies is essential to prepare future generations for success in an ever-changing world.
Agri-food is a strategic sector for both the national and international economies.

A company or organization that anticipates, identifies needs and threats, foresees, and makes strategic and operational decisions based on Comprehensive Risk Management

In ENAE Business School's Official Master in Logistics and Operations Management program, you will learn how to analyse the performance of a company's operation
Business decision-making can no longer be based on intuition.
Master's Degree in Logistics in Spain: Key Factors for Choosing a Leading Program
Daniel Román Barker
Marketing Specialist at ENAE Business School, where he is part of the team responsible for planning, producing and optimising digital content for the enae.es and enae.com websites, as well as for the school's various social media channels. Using the Drupal CMS, he manages the publication and updating of pages and articles, ensuring brand consistency, content quality and user experience.
He specialises in SEO and performance marketing, defining and implementing the organic content strategy with the support of tools such as Sistrix and Google Search Console to improve positioning and qualified traffic to master's programmes and executive courses. In addition, he designs, configures, and optimises online advertising campaigns on Meta, LinkedIn, TikTok, and Google Ads, aligning segmentation, messaging, and objectives with student recruitment. His work contributes to ENAE's organic and paid growth and strengthens its position as a leading business school nationally and internationally.
Spanish companies hiring international talent: Your gateway is ENAE
Daniel Román Barker
Marketing Specialist at ENAE Business School, where he is part of the team responsible for planning, producing and optimising digital content for the enae.es and enae.com websites, as well as for the school's various social media channels. Using the Drupal CMS, he manages the publication and updating of pages and articles, ensuring brand consistency, content quality and user experience.
He specialises in SEO and performance marketing, defining and implementing the organic content strategy with the support of tools such as Sistrix and Google Search Console to improve positioning and qualified traffic to master's programmes and executive courses. In addition, he designs, configures, and optimises online advertising campaigns on Meta, LinkedIn, TikTok, and Google Ads, aligning segmentation, messaging, and objectives with student recruitment. His work contributes to ENAE's organic and paid growth and strengthens its position as a leading business school nationally and internationally.
